A tweet from an environmental organization tried to cast doubt on flexible packaging, but their argument misses the point. A recent tweet from the Ellen MacArthur Foundation has caused some consternation in the packaging world. It was a call for …
News
Near-Zero Food Waste is Possible. It’s Already Being Done.
One country has figured out how to greatly minimize food waste—to the point that it’s almost nonexistent. A recent article in The Guardian examined how South Korea manages to recycle close to 100 percent of their food waste—and what their processes …
How Smart Are Your Packages?
Connected, “smart” technology can do amazing things, but can it ever be Earth-friendly? Brands have been looking for ways to incorporate “smart” (digitally connected) technology into their packaging for almost as long as such technology has existed. …
How Can We Make Recyclability More Accessible?
The answer lies in sharing the burden—but it won’t be easy. Sustainability is a top priority for both consumers and brands, but for a long time, the burden of handling waste responsibly has been put primarily on the consumers. Alison Keane, the …
Why Greenwashing Can Be Dangerous
When brands lie about the sustainability of their products, it isn’t just their reputations that can get hurt. You’ve probably heard the term “greenwashing” in the news lately, but you might not be clear what it means. If you’re interested in …
