Packaging can be instrumental in making a product succeed and boost a brand's visibility. The visual appeal of a brand's packaging is vital to attracting consumers. But the durability, strength and sustainability of packaging is as important as …
With Super Bowl Zero-Waste Initiative, Everyone Wins
Whether you were rooting for the Eagles or the Patriots at this year’s Super Bowl, there’s one thing every fan could cheer: the event’s zero-waste initiative. The NFL, PepsiCo, Aramark, and the U.S. Bank Stadium in Minneapolis teamed up to …
How Snack Brands Satisfy Consumer Appetite for Sustainability
Players in the snack food industry have always been focused on safety and machinability when it comes to product packaging. But now a third “must-have” is factoring into their decision-making process: sustainability. It’s easy to understand …
