For brands that want to be earth-friendly, plastic is a problem. What can be done? We’ve talked about the waste management problem created by plastic packaging before. There’s simply too much of it out there, and it’s too hard to recycle. But this …
Flexible Packaging is a Solution, Not a Problem
A tweet from an environmental organization tried to cast doubt on flexible packaging, but their argument misses the point. A recent tweet from the Ellen MacArthur Foundation has caused some consternation in the packaging world. It was a call for …
How Smart Are Your Packages?
Connected, “smart” technology can do amazing things, but can it ever be Earth-friendly? Brands have been looking for ways to incorporate “smart” (digitally connected) technology into their packaging for almost as long as such technology has existed. …
